Why I Care About Problem Size More Than Market Size

Hunter Walk
1 min readApr 25, 2017

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For seed investors, overfocusing on TAM (total addressable market) can be a trap. It causes founders to think that displaying a generic sizable dollar stat (“$150 billion is spent on Education annually”) is sufficient versus really spending time understanding important characteristics about the problem they’re solving. Namely,

  • Is the problem large?

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Hunter Walk

You’ll find me @homebrew , Seed Stage Venture Fund w @satyap . Previously made products at YouTube, Google & SecondLife. Married to @cbarlerin .