Instagram, YouTube & TikTok Are Burning Out Their Creators. Here’s How to Fix That.

Creator Wellness Will Be A Key Goal of New Products

Being a modern creator is, for many, exhausting. The falling economic costs of production and distribution have been replaced by a new set of taxes — physical, emotional, psychological — as your community expects new content, accessibility to their heroes and open book authenticity. Paired with the social media platform algorithms, which in themselves reward frequency and engagement, this combination saps…